Fashion’s Wooden Revolution
Last April, Greenpeace International released an updated version of their “Toxic Threads” report, which showed how several major fashion brands were using cancer-causing dyes in clothing items, polluting waterways with dangerous chemicals and frequently showing little concern for the disposal of hazardous substances used in the manufacturing process. But as concerns about the high toll of cheap fashion items on the environment continue to grow, several companies are setting out to set a new industry trend: sustainability.
Whether you’re a fan of fashion or just in favor of ethically minded companies, here’s a look at three brands that are utilizing natural materials—such as reclaimed wood—and giving back to causes they believe in.
Sure, the reclaimed wood featured on LSTN Headphones looks beautiful. But the wood is more than just a quirky flair—the wooden chambers create a natural resonance that contributes to their warm, rich sound. But that’s not all. For each set sold, LSTN works with the Starkey Hearing Foundation to restore the hearing of people around the world.
Through partnerships with conscientious organizations like American Forests and Trees for the Future, WeWood has committed to planting a new tree for every watch they sell. Made almost entirely from scrap-wood, the ultra-lightweight, Italian-designed watches each feature a unique, wooden exterior, giving the contemporary timepieces their eco-friendly feel.
Sure, Ray-Bans are cool or whatever. But real rock stars wear shades made from a tree. At least, they should. Wooed’s classically styled sunglasses are crafted exclusively from reclaimed wood or sustainably harvested bamboo. And because Wooed is dedicated to environmental responsibility, a portion of profits is used to fund reforestation projects.