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So There’s Going to Be a Peeps Movie

The Lego Movie—a film based on a wildly popular brand of toys that holds licensing deals with some of the most popular franchises in media history—was a hit, so what could possibly go wrong with a Peep movie. Sure Peeps are an inanimate novelty candy with no real back-story, only purchased once a year, but why not make a feature length major motion picture out of their brand. What could possibly go wrong? Everybody loves Peeps, right? …

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