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Obama Takes Faith Push to the Next Level

CNN reports the Barack Obama campaign is preparing rolling out a new line of “faith merchandise” — the latest move in an ambitious effort to win over religious voters. “Check out the Believers for Barack, Pro-Family Pro-Obama, and Catholics for Obama buttons, bumper stickers and signs,” says Obama Deputy Director of Religious Affairs Paul Monteiro in an e-mail obtained by Beliefnet. “Believers for Barack rally signs and bumper stickers, along with all Pro-Family Pro-Obama merchandise, are appropriate for people of all faith backgrounds. We’ll soon be rolling out merchandise for other religious groups and denominations, but I wanted to get this out to you without delay,” he adds.

What do you think of this push? What do you think of the McCain campaign not courting the faith vote so aggressively?

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