If Easter is the Super Bowl for churches, then church signs are the commercials.
Churches really went for broke on their commercials over the weekend, doing their best to inject a little bit of viral savvy into those ancient marquee signs.
To be fair, some attempts were more successful than others.
Here are a few highlights.
Well done, church-sign writers.
— Dawn S. Smith (@novemberdawn) April 16, 2017
— Ja-Relle Elaine 👩🏽💻 (@jarelleelaine) April 16, 2017
— Deborah 👠 (@deborahjuanita4) April 8, 2017
This church sign!!! pic.twitter.com/r0iG7ig0z3
— NFL Draft Diamonds (@DraftDiamonds) April 16, 2017
Not bad guys, but never forget the true pinnacle of the genre.