Barbie has officially joined the billion-dollar club.
Over the weekend, Greta Gerwig’s bubblegum pink-filled fantasy grossed $1 billion worldwide, including $459 million in North America and $572 million internationally. This makes Gerwig the first-ever solo female director to reach this milestone.
Gerwig is now one of three female directors ever to direct a movie that reached the billion-dollar club. Jennifer Lee co-directed Frozen and Frozen 2 with Chris Buck, and Anna Boden co-directed Captain Marvel with Ryan Fleck.
Not a bad weekend for Warner Bros., who are referring to this milestone as “Barbillion.” Warner Bros. executives Jeff Goldstein and Andrew Cripps shared their excitement for the film’s record-breaking box office run.
“This is a watershed moment for Barbie, and no one but Greta Gerwig could have brought this cross-generational icon and her world to life in such a funny, emotional and entertaining story, one that is resonating with all four quadrants of moviegoers and literally turning the entire world pink,” Goldstein and Cripps said in a joint statement. “Long lines and repeat viewings prove that movies are back in a big, big way, and we look forward to seeing just how far Barbie can go in the real world.”
